Who Are We? 

Are Media is Australia’s #1 women’s lifestyle network. We connect with 90% of Australian women, igniting intention through our brands including The Australian Women’s Weekly, Better Homes and Gardens, Woman’s Day, marie claire, ELLE Australia, TV WEEK, New Idea, WHO, Australian Gourmet Traveller and BEAUTY/crew. With deep insights into what moves, inspires and excites women, we join commercial partners with audiences across print magazines, digital and social channels, TV, video, Australia’s biggest online communities, content commerce and immersive experiences. We create content Australians love across food, fashion, beauty, homes, entertainment, and lifestyle and through our Change AREgenda we drive meaningful and positive change for women.

Are Media employs Australia’s best content creation talent and we are proud that our greatest strength is our people. 

Why Are Media?   

Join Australia’s leading content company for women and be part of an inspiring, creative and collaborative team. We offer excellent people programs including:

• A day of leave for your birthday,
• 4 days of volunteering leave each year,
• An inclusive parental leave program that supports all parents, families & carers,
• FREE digital access to all our titles, and
• Our unique Are Media Learning Academy (Digital Academy, Lunch N Learns, Mentoring and much more).    

At Are Media, you'll be in the office four days a week, with one day to work from home. 

About the Role

Are Media is seeking a Head of Email to lead our email marketing strategy across our portfolio of iconic Australian brands. This role sits within our Content team and offers the opportunity to shape how we connect with millions of engaged readers through strategic email campaigns. You'll drive subscriber growth, enhance audience engagement, and work closely with editorial and commercial teams to deliver compelling content that resonates with our diverse readership.

Key Duties and Responsibilities

• Develop and execute comprehensive email marketing strategies across multiple brand portfolios
• Manage end-to-end email campaign creation, from content planning to performance analysis
• Lead subscriber acquisition and retention initiatives to grow email database
• Collaborate with editorial teams to curate and optimise newsletter content
• Implement A/B testing protocols to improve open rates, click-through rates and revenue 
• Monitor email performance metrics and provide regular reporting to stakeholders
• Ensure compliance with email marketing regulations and best practices
• Manage email marketing technology stack and vendor relationships
• Work with commercial teams to integrate advertising and sponsored content

Skills and Experience

• 5+ years experience in email marketing, preferably in media or publishing or a multi-brand environment
• Proven track record of growing email subscriber bases and improving engagement metrics
• Strong knowledge of email marketing platforms such as Mailchimp, Campaign Monitor, Sailthru or similar
• Experience with HTML/CSS for email template creation as well as improving email deliverability, segmentation and automation workflows
• Strong understanding of how ESPs, CDPs (e.g. Segment) and analytics platforms connect, and how to leverage that integration commercially 
• Analytical skills with experience in email reporting tools
• Excellent written communication skills with attention to detail
• Project management experience with ability to handle multiple campaigns simultaneously
• Strong collaborative approach with ability to work across multiple teams