Who Are We? 

Are Media is Australia’s leading omnichannel content company for women. Every day we influence, inform, inspire, and connect with 6 in 10 Australian women across magazine media, digital, video, social, e-commerce, customer review sites, podcasts, events and experiences.  Our brands include The Australian Women’s Weekly, Better Homes & Gardens, Woman’s Day, marie claire, TV WEEK, New Idea, Now to Love, Australian Gourmet Traveller, BEAUTY/crew and ELLE. Through our Change AREgenda we drive meaningful and positive change for women.

Are Media employs Australia’s best content creation talent and we are proud that our greatest strength is our people. 

Why Are Media?   

Join Australia’s leading content company for women and be part of an inspiring, creative and collaborative team. We offer excellent people programs including:

• A day of leave for your birthday,
• 4 days of volunteering leave each year,
• An inclusive parental leave program that supports all parents, families & carers,
• FREE digital access to all our titles, and
• Our unique Are Media Learning Academy (Digital Academy, Lunch N Learns, Mentoring and much more).    

At Are Media, you'll be in the office four days a week, with one day to work from home. 

About the role

The Content Partnerships Lead sits at the intersection of audience insight, content strategy and commercial growth. This role focuses on turning a strong understanding of our brands, audiences and cultural moments into thoughtful, content-led ideas that create value for clients and support sustainable revenue growth for the business.

Reporting to the General Manager, you will work closely across content and commercial teams, helping shape ideas early, spotting natural alignment between client goals and our omni-channel storytelling, and supporting initiatives that can scale across brands and categories. This is a strategic, outward-facing role that blends commercial judgement with creative thinking, and values collaboration and influence across disciplines.

We are recruiting for multiple roles across a range of audiences, including entertainment, lifestyle & travel, and homes and premium lifestyle.

Duties

• Act as the brand and audience expert, translating positioning, performance and insights into content-led commercial opportunities.
• Champion the omni-channel content calendar, proactively identifying opportunities aligned to client objectives and delivering quarterly opportunity presentations.
• Analyse audience behaviour, performance data, category trends and competitor activity to inform commercial strategy.
• Partner with Research and Strategy to uncover insights that can be commercialised through brand-aligned solutions.
• Lead end-to-end delivery of key brand tentpoles, including go-to-market planning, opportunity frameworks and sales collateral.
• Own tentpole P&Ls and RACI models, ensuring clear accountability and commercial rigour.
• Enable sales teams through category expertise, proactive client engagement and compelling commercial narratives.
• Maintain and manage prospecting pipelines, identifying new client opportunities and market spend gaps in collaboration with direct sales.
• Act as the central liaison across Content, Sales, Pre-Sales, Post-Sales, Research, Creative and Client Integration to ensure seamless execution.
• Own brand budgets and forecasting, tracking performance and ensuring alignment with pricing, yield and approved products.

Skills and experience

• Proven experience in content partnerships, commercial strategy or integrated media roles within media, publishing or digital environments.
• Strong understanding of omni-channel content, audience behaviour and emerging commercial product trends.
• Demonstrated commercial acumen, including experience owning or contributing to P&L outcomes.
• Ability to translate insight and creativity into structured, sellable commercial opportunities.
• Experience leading complex initiatives end to end, with strong project management capability.
• Confidence influencing senior stakeholders across content, sales, creative and delivery teams.
• High level of organisation, prioritisation and stakeholder management in a fast-paced environment.

Are Media is a proud member of Media Diversity Australia, a not-for-profit organisation working towards a media landscape that looks and sounds like Australia. We are committed to fostering diverse, respectful, collaborative & inclusive workplace. We know & value the success this brings for everyone and we welcome & encourage applications from diverse backgrounds. When you apply, please let us know of any reasonable adjustments you may need during the interview process. 

Please apply now and send your CV via the link.